For plumbers, HVAC and electricians

Never lose a job to a missed call.

When you can't pick up, Ladderline texts the caller back within a minute, gets the address and the problem, and sends you the details. You see every job it brings in.

  • Keep your own number
  • No contract
  • Ten-minute setup

You keep your number. We handle the missed calls.

Your phone forwards only the calls you don't answer. That is the whole change on your side.

1

Forward missed calls

Dial one code so unanswered calls go to your Ladderline number. We send the exact code for your carrier, and the code that undoes it.

2

Approve what we say

Before anything goes live, you read the replies and test them. We change anything you don't like.

3

We reply in a minute

The caller gets a text, tells us the problem and address, and we mark urgent jobs. The text says it's a virtual assistant.

4

You get the job

Name, number, address and problem land on your phone. Leads that don't book get follow-ups so they don't go cold.

Watch a missed call become a job.

A preview of the experience. Tap a step, or let it play.

Illustrative screens with made-up details. A live demo is coming.

What the caller sees
6:425G
EP
Example PlumbingCalling…
Hi, this is the virtual assistant for Example Plumbing. Sorry we missed your call. What's going on, and what's the address?
Water heater is leaking in the garage. 123 Elm St.
Thanks. We've sent this to the owner as urgent. If it's flooding, shut the water off at the main valve.
What you see
6:425G
Tuesday
MISSEDMissed call
New customer
URGENTWater heater leaking
123 Elm St, garage. Customer replied in 38 seconds.
Tap to call back
BOOKEDJob booked for tomorrow 8 AM
Estimated $380. Added to this month's report.

What are missed calls worth to your shop?

Move the sliders to match your business. It's an estimate you control, not a promise.

Work you may be losing each month
$1,961
about $23,500 a year

Ladderline after the pilot$149 / month
Jobs a month to cover it0.4

Estimate = missed calls × 4.3 weeks × new-customer share × booking rate × job value. Use a lower booking rate to be cautious. Real results depend on your shop and your follow-up.

Voicemail, an app, or Ladderline.

Answering apps can do part of this if you set them up yourself. We set it up for you and keep tuning it.

VoicemailDo-it-yourself appLadderline
Caller hears back within about a minuteNoUsuallyYes
Collects the address and the problemOnly if they leave a messageIf you set it upYes, built for your trade
You approve the wording before launch–You write and test itWe draft it, you approve
Follows up until booked or closedNoRarelyYes
Monthly report in jobs and dollarsNoCall logs and summariesYes
PriceFreeAbout $29 to $150 a month, often per minute or per call$149 a month, flat

Apps and prices vary. This describes typical self-serve answering tools, not any one product.

A monthly report you can read in a minute.

Calls we picked up, real enquiries, jobs booked, and what they were worth. You confirm the booked jobs, so the dollar figure comes from you.

If the report doesn't show it paying for itself, you cancel.

Try it free for two weeks.

$149 / month after, flat
  • No card, no contract, switch it off with one code
  • No per-call or per-minute charges
  • Set up and tuned for your shop, wording approved by you
  • Monthly report of jobs and what they were worth
  • Pilot shops keep this price for the first 12 months

We take on a small number of shops at a time.

Request your pilot

Tell us where to reach you. We reply within one working day with the next step.

We use your details only to reply to this request. We don't sell or share them. Privacy

Questions owners ask

Will my customers mind a text from an assistant?

The reply is a text, which most people expect from a business. It says it's a virtual assistant and it never pretends to be you. Anything urgent is passed to you right away.

What if it says something wrong?

You review and test the wording before the pilot starts. It never quotes prices or promises a time unless you tell it to. Send a correction any day and we change it.

Do I have to change my phone number?

No. Your number stays yours. You forward only the calls you miss, and one code turns forwarding off.

What does it cost after the pilot?

$149 a month, flat, no contract and no per-call charges. Pilot shops keep that price for the first 12 months. You will know the number before the two weeks end, and nothing is charged unless you say yes.

Is this legal? What about recording?

The texts reply to a call the customer made to you and contain no ads. The assistant says it's automated. Calls and texts may be recorded and we tell people so. Rules differ by state, and we set it up to fit yours.

What about emergencies?

Ladderline is not an emergency service. When a caller mentions flooding, gas, fire or no heat in cold weather, it flags the message urgent, tells them what to do first, and alerts you.

Why trust a new company?

You shouldn't have to. The first two weeks are free, you keep your number, and you can switch it off in seconds. If it doesn't catch you work, you've lost about ten minutes.

Start the free 2-week pilot